Overview
The Roasters Pack was started in 2014 by Suneal Pabari and Adam Frank to let subscribers sample independent coffee roasters, each introduced with a story and a video. This calendar applies the idea to Japanese tea. The twelve matchas are EMERI Hayashi and Morihan PFS-1 from Uji, Nami Matcha Kana and Daigyo Shizuku from Shizuoka, IKKYU HANA, Hokusan Koku and Asakichi from Kagoshima, MATCHA MATCHA Gold Grade from Uji, Hawa Matcha's ceremonial Shizuoka blend, Gunroku from Green Tea Tsuchiyama in Shiga, Kisui from ICHA Tea in Saga and Yame H26 from O5 Rare Tea Bar in Fukuoka.
The makers themselves are based from Kyoto and Fukuoka to New York, Brooklyn, Toronto and Vancouver. Each is sealed in a bag within a tin, and the box adds a tasting journal with brewing recipes, daily videos, a CAD 10 gift card and a mystery gift. The page itself notes that 'ceremonial' is not a regulated term, a candour worth appreciating.
Taste & variety
The geography is the point. Uji supplies EMERI's Hayashi, Morihan's PFS-1 and the MATCHA MATCHA Gold Grade. Shizuoka brings Nami Matcha's Kana, Daigyo's Shizuku and the Hawa Matcha ceremonial blend, and Kagoshima sends IKKYU's HANA, Hokusan's Koku and Tetsuya Homme's Asakichi.
Then the outliers: Gunroku from Koka in Shiga, Kisui from Ureshino in Saga, and Yame H26 from O5 Rare Tea Bar. The notes run from sweet pea and young spinach to roasted almond and sweet potato, with Koku promising buttery pastry.
Koku, Hayashi, Shizuku and Kisui are made only for this box, so four of the twelve bowls will be new to even a seasoned matcha drinker.
Packaging & gift appeal
Every matcha is sealed in a bag and then set inside its own tin, a sensible arrangement for a powder that suffers from air. The 10g tins make about five servings each and the 20g tins about ten, which decides whether the box is a tasting or a month of drinking.
A journal comes with recommended recipes for each matcha, lattes and koicha among them, and every day has its own short video. Add a CAD 10 gift card toward a full tin of the winner and a mystery gift.
It is a calendar that wants a notebook and a phone propped beside the kettle, which suits a dark December evening.
What is in the box
Twelve tins of ceremonial matcha (10g each in the standard box, 20g in the larger one), a tasting journal with recipes, daily videos, a CAD 10 gift card and a mystery gift. Free shipping to Canada, the US and the UK.
Key features
- Twelve ceremonial matchas from twelve brands, one per day
- Each matcha sealed in a bag inside its own tin, 10g or 20g
- Four advent-exclusive matchas: Koku, Hayashi, Shizuku and Kisui
- Tasting journal with recipes, plus a short video for each day
What changed since last year
Seven of the 12 matcha producers are new this year. On top of last year's journal and gift card, the 2026 box adds a daily video and a mystery gift.
Compared with archived brand pages and listings from 2025, checked October 16, 2026.
Our verdict
Twelve makers, six growing regions and four matchas that exist only for this box, with a journal and videos to keep the tasting honest. It is the strongest matcha calendar for a person who already owns a whisk and wants to learn what a farm sounds like in a bowl.
Anyone who wants all of December covered should look elsewhere.
What we like
- Twelve matchas from twelve makers across six growing areas
- Four matchas made only for this calendar
- Journal, recipes and daily videos teach as they go
- Free shipping to the US, Canada and the UK
A few things to know
- Twelve doors cover only half of December
- Every tin is matcha, so there is no caffeine-free day
- The 10g tins make about five servings each, a tasting more than a supply
Questions about The Roasters Pack Matcha Advent Calendar
What is in The Roasters Pack Matcha Advent Calendar?
12 doors. Twelve tins of ceremonial matcha (10g each in the standard box, 20g in the larger one), a tasting journal with recipes, daily videos, a CAD 10 gift card and a mystery gift.